Mobile Messaging & Digital Advertising
As more media owners and networks set out to capitalise on the growing mobile market, it becomes increasingly harder for marketing messages to achieve standout in a cluttered marketplace.
This is why more emphasis is now being placed on accurately targeted adverts and innovative formats designed to cut through the clutter.
With this in mind, 3Media and our SMS platforms are continually developing data-led targeting, allowing us to deliver the most creative and engaging product in the mobile advertising arena with a 97% open rate within the first 5 seconds.
Read more here:http://www.weve.com/news-views/mobile-advertising-and-the-role-of-the-humble-text/